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GOVERNMENT AGENCIES

Solutions for your problems

We're marketing experts in market researcher's clothes. All of our research is designed to give you actionable strategies to help you increase resident satisfaction, communicate effectively with residents, assess residents' priorities in terms of service levels and taxes/fees, increase revenues, manage your brand image, and to optimize customer service levels. Some of the solutions we provide include:

• * Identify drivers of customer satisfaction and detail strategies for increasing it
• * Show you how to deliver your brand promise consistently across all customer touchpoints
• *Help you develop the right new products and services
• * Determine which customer segments are disillusioned and outline strategies for changing their opinions
• * Discover your government's positioning in the minds of citizens and recommend repositioning strategies
• * Analyze your branding/imaging efforts and recommend changes that will strengthen your branding strategy
• * Determine the optimal messaging for communicating your actions and your products
• * Discover the optimal delivery systems for your communications
• * Benchmark and track customer satisfaction
• * Establish a process for deleting products, services, and benefits that no longer meet your citizens' needs or fulfill your mission
• * Tell you whether or not price increases for existing products are appropriate and at what levels to price new products and services

Kerr & Downs Research has partnered with a variety of government clients. We can help you analyze programs, evaluate employees or gather citizen input. Furthermore, our ability to develop strategic recommendations will maximize your research investment. We help you translate our report into an action document that you can use!

Selected clients include:

• * Federal Emergency Management Agency (FEMA)
• * Florida Department of Agriculture & Consumer Services
• * Florida Department of Insurance
• * Florida Department of Revenue
• * Florida Department of Motor Vehicles & Highway Safety
• * City of Tallahassee
• * Miami-Dade county

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